Neon Performing Arts is a South London program for youth looking to hone their talent in all things performance. They provide classes in singing, dancing, acting, and show-running. Neon allows the students to guide their learning journey based on their interests and passions, and supports students who wouldn’t have otherwise been given creative opportunities by reinvesting 100% of their profits back into the program. Neon serves as a stepping stone for those who are interested in pursuing performing arts at a higher level, and will connect and prepare them for their next steps in a creative career.

With the team at Anatomy Brands, I helped breathe new life and cohesion into this brand. Everything from the mark, typography, energetic colour palette, art direction, and web was rethought to help shine a light on this important program. Neon Performing Arts = Neon Form Arts.